Recently I read an article about direct sales and social media that really phrased so perfectly how well they work together:
“A key goal for us is to increase the ‘dollars per hour’ our Stylists earn,” said Stella & Dot’s chief marketing office Anna Fieler in an interview. “We see ecommerce and social media as critical components to helping realize this goal. Our Stylists acquire customers at her Trunk Show; eCommerce and Social Media help her retain these customers through repeat purchase and ongoing dialog"
I love this!
And it doesn't matter what we sell, this is so true!
I beleive 100% in building your customer base primarily thru face to face sales.
Direct sales companies who have tried to focus too much on internet sales and scaled back on their consultant base are seeing their sales decline big time!
It is the combination of the two that fit perfectly and don't you love what she says:
"our goal is to increase the dollars per hour our stylists earn"
who can say no to that?!
our Pimp My Blog Mini Course is the perfect way to get in there and get it done.
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check it out and get yourself on the path to earning more of those dollar bills for your work!!
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